PREFIXBOX, CUSTOMERS, USERS
Prefixbox software („Prefixbox” or „we”) is incorporated into webshops and collects information regarding the behavior of visitors on the webshop in order to augment the search box in order to help shoppers find what they are looking for. The webshop visitors are referred to as „users” hereinafter.
Our customers are webshops who register on our self-service portal. They are hereinafter referred to as „Customer” or „you”.
INFORMATION PREFIXBOX COLLECTS
Prefixbox handles the following personal data:
You provide your name, email address, and telephone number and other personal data if necessary when registering with Prefixbox in order for us to identify and can get in contact with you.
While providing services, Prefixbox acquires additional information regarding our service, including data related to your use of Prefixbox. e.g. website URL.
Prefixbox handles the following data from your users:
- IP address - not stored
- browser type (desktop/mobile) - stored
first party cookies
- _pfbuid: this is an automatically generated identifier, which indicates that the same visitor has returned to the customer’s website.
- _pfbsesid: this is an automatically generated identifier, which helps identify users’ visits.
- _prefixboxVariant: this is an automatically generated identifier, which helps run our A/B testing process.
- guid_pfb_event_nr: this is an automatically generated value referencing user navigation related events.
browser related events
- pattern: search terms and products
- Search box: Focus In/Out
- Query Executed
- Search Result Found/Not Found
- Product Click
- Cart Event
- Order Complete
The collected user information is not personal data since Prefixbox is not able to identify the end users in any way and does not receive any personal information regarding the end users from our customers.
USE OF PERSONAL DATA
Prefixbox may use your Personal Data:
- To manage your access to the services provided by Prefixbox;
- To manage Prefixbox’s relationship with you, including the administration of contracts, orders and invoices (which may include access to your account, your usage data for support purposes and your billing data);
- To provide promotional communications regarding Prefixbox’s products and services;
- To assemble statistics regarding the use of Prefixbox’s website, products and services;
- And to comply with any legal or regulatory obligations.
RESTRICTIONS ON USE AND TRANSFER OF PERSONAL DATA
Prefixbox will share your personal information with third parties only in the way described in this Privacy Statement.
Prefixbox will not sell, transfer, assign, or grant access to your Personal Data to any third party, except if required by law or binding administrative decision.
Prefixbox may provide your personal information to third party contractors and vendors, operating under Prefixbox’s direction who have an appropriate legal obligation to Prefixbox and who are authorized to use your personal information only as necessary to provide services to help Prefixbox with its business activities.
Prefixbox may also disclose your personal information to any other third party with your prior consent.
Prefixbox will maintain appropriate and adequate security measures and policies designed to protect your Personal Data from disclosure to third parties. Prefixbox will promptly notify you as soon as is reasonably practicable if it discovers or suspects any security vulnerabilities or unauthorized access to the Prefixbox Services and will provide such information and cooperation as may be reasonably required to enable you to mitigate, remediate, and address such vulnerabilities, unauthorized access, or breach. If reasonable in the event of an actual security breach Prefixbox will issue a report at such time that describes: (i) the date of the security breach; (ii) a description of the disclosures involved in the security breach; and, (iii) the steps Prefixbox has taken to investigate the security breach, and mitigate potential harm. If your data is provided to Prefixbox pursuant to your agreement with a Prefixbox customer, you acknowledge that, except to the extent provided by applicable law, you will look to that customer for any liability regarding your Personal Data.
Prefixbox retains Personal Data during the term of your use of the Prefixbox website and services and two years thereafter except:
Prefixbox may retain Personal Data for a longer period:
- to the extent required by law;
- as necessary or appropriate to protect Prefixbox’s interests, including as part of any actual or potential dispute
YOUR PRIVACY RIGHTS
You have certain rights regarding your personal information according to GDPR and local law. You have the right to access and correct or request the removal or restriction of any of your Personal Data or object to the use of it. You have the right to lodge a complaint with your data protection authority and you can ask to receive your personal information in a usable electronic format and transmit it to a third party (right to data portability). You can exercise your rights regarding your Personal Data by contacting Prefixbox at:
- Email address: email@example.com
- Postal address: 71 Shelton St, London WC2H 9JQ, United Kingdom
Cookies and Tracking Technologies
A cookie is a small piece of information that is stored on your computer when you visit certain websites. Prefixbox uses technical cookies that help to make the Prefixbox website work as efficiently as possible; remember your login details.
As is true of most websites, Prefixbox gathers certain information automatically. This information may include Internet Protocol (IP) addresses, browser type, Internet Service Provider (ISP), referring/exit pages, operating system, date/time stamp and/or clickstream data.
If Prefixbox offers a newsletter and you choose to subscribe, Prefixbox will use your name and email address to send the newsletter to you. You may choose to stop receiving newsletters or marketing emails by following the unsubscribe instructions included in these emails, accessing the email preferences in your account settings page, or contacting us at firstname.lastname@example.org.